Alex Casamassima
Computer Programmer Systems Analyst by day...
Current Work
My current "Emblaze" clients for web development, online campaigns, content management, and business services:
Latest
The Wrong Kind of Busy
Being self-employed means that being "busy" is a good thing, and truthfully it remains so - as I religiously track all my work and charge accordingly.But, There is a significant gap between the right kind of busy and the wrong kind of busy. Where if being busy is delivering value to others, the wrong kind of busy is failing to deliver ongoing value for yourself!The right kind of busy should ensure that the work you do can be repackaged and re-sold in an on-going manner. This is work that pays dividends, which offers a "rental" or "reproduceable" value without adding workload to yourself.My goal this year is to shift a significant part of my current workload to the right kind of busy.To mostly everyone this makes obvious sense, but when you have been in the grind for years of self-employdom you develop a tunnel vision where you simply do whatever it takes to be busy at all costs forgetting, which kind, you are engulfed in until you step back and write about it.
... Computer Programmer Systems Analyst by night